On behalf of the Cherry Festival Committee and everyone in Ficksburg, I would like to thank you, as a sponsor, for your loyal support of this year’s festival in what was an extremely difficult year for sponsorships, with the world recession hitting South Africa as well.
At times I even thought we would not be able to put on a festival at all as sponsorships were being withdrawn left and right, and those that remained were cut to the bone. In the end, it was your commitment and support that made it all possible.
When the weather did not play along during the week of the festival, I thought our fate had been sealed. A year’s work gone down the drain. Then, on Saturday, the sky cleared and Ficksburg swung into full festival mode — the town and district was alive with the spirit of the Cherry Festival.
25 000 people attended the festival, with record figures as far the cash collected at the gates making it one of the most profitable festivals we have ever — and, remember, there were no price increases.
It’s also hats off for our marketing campaign that more than proved its worth again. One is always a bit nervous of spending that kind of money without knowing what the return will be. Well, once again it has proved to be very successful.
To you and your company, I thank you from the bottom of my heart and look forward seeing you as part of the Cherry Festival in 2010.
A blessed Christmas season to you and your families and thank you once again
Cherry Greetings
Johan du Toit
Cherry Festival Chairman 2009
From:
Cell C
Message:
Alles het baie goed afgeloop Saterdag. Weereens baie dankie vir julle insette en veral jou betrokkenheid en belangstelling Saterdag. Dit was vir my regtig lekker om jou daar te hê.
Ek dink die manne het hulle ook baie goed van hulle taak gekwyt en die opwinding het duidelik ook tot ons verkope bygedra. Ek dink julle het ‘n wen resêp waarby besighede groot baat vind.
Dankie vir julle vriendelike gesindheid en professionele manier waarop julle hierdie tipe funksies hanteer.
Leon Ehlers
From:
OFS Canvas
Message:
4 Years ago we were asked the question........What about radio
advertising? What are you mad, we’re not a multi national company with a
huge marketing budget.........boy were we wrong!
Along came Shinel and OFM and all that changed......now we’re a medium
sized local company that advertises on radio like a multi national
company.......and with a huge impact to our brand!
In these trying economic times we all cut expenses and overheads and we
tend to look at marketing first, well BIG mistake......stop marketing
and you stop branding your business.
With OFM and Image Plus radio advertising within reach of the
smaller companies and as they say it.....use it or loose it.......we’re
using it and to our advantage !
Braam Korff
(Director)
From:
Marx Vervoer
Message:
As image plus kliënt het ons besluit om iets anders te doen met aanbeveling, bystand en raad van
Selma Swiegers AE/OFM was Atwork, network borgskap vir Marx vervoer 'n wenner.
Positiewe reaksie gekry van luisteraars wat ons direk na advertensie uit hul motors gebel het, wat
die impak van die advertensie vir ons weerspieël.
Boer soek 'n vrou 1 se Tikkie was gelukkig om sy Selmatjie te kry met OFM en SELMA SWIEGERS
AE/OFM is ons ook 'n wenspan.
Baie dankie
Koos en Johanet Marx
MARX VERVOER
From:
Pretty Gardens Lifestyle Centre
Message:
Pretty Gardens Lifestyle Centre has been advertising on OFM since 2007.
Not only did it have a positive effect on the image and business of the centre from the start, but the popularity of the centre keeps on growing. People are singing and repeating our radio ad and therefore we know it works!
We at Pretty Gardens Lifestyle Centre realize the importance of branding and an effective marketing campaign and advertising on OFM is the no. 1 way, for us, to go.
And thank you Shinel for all your hard work and friendliness!!
Pretty Gardens greetings,
Lizelle Botha
PRO/Marketing
From:
Audi Centre Bloemfontein
Message:
Thanks to Anchen, Tim and Christie for a well organized hit mobile.
The day went off well and the exposure was great!
Thanks once again to Anchen for her professional service and expert advice.
From:
De Oude Kraal Country Estate
Message:
OFM
Enige vorm van bemarking is iets om goed te deurdink. Daar is so baie faktore om in ag te neem, soos of die betreklike bemarkingsmedium jou kaliber kliënt gaan bereik.
Voor ons besliut het of ‘n advertensie op OFM ‘n goeie idee sou wees vir De Oude Kraal Country Estate en Spa, was ons nie seker of so ‘n veldtog die moeite werd sou wees nie.
As ek egter terug kyk op die terugvoer in die vorm van navrae en besprekings is ek werklik aangenaam verras.
Duisende luisteraars word op ‘n daaglikse basis regoor sentraal Suid-Afrika bereik.
Soos ‘n saadjie wat geplant word en eers later opkom, net so val hierdie advertensie nie op dowe ore nie, maar bring dit nuwe vars voete na ons besigheid.
Definitief iets om te oorweeg!
Regards.
Gerhard & Marie Lombard, Melanie Moolman
From:
NG Hugenoot gemeente
Message:
Ons fees was n reuse sukses!
Die oomblik wat julle daar aankom was daar onmiddelik n "vibe" wat bygedrae
het tot die feestelike atmosfeer.
Die onbekende gesigte was vir my n bevestiging dat mense van buite die
gemeente gekom het om te deel in al die feestelikhede.Dit was juis ons
doelwit om meer voete te kry!
Nogmaals baie dankie vir jou professionele leiding tydens die
beplanningsstadium, ook n groot dankie vir die squad se gemaklike manier van
kuier met al die feesgangers.
Groete
Ronel Krause
From:
Luiperds Rugby
Message:
Hi Johan,
Baie dankie vir al die hulp en reëlings vir die bo-genoemde wedstryd. Danksy julle (OFM) kon ons ‘n groot sukses maak van die dag. Dra ook asb my dank oor aan Owen en al die ander rolspelers wat bygedra het tot die sukses van die dag.
Weereens dankie,
Henry Stewart
Leopards Rugby - Marketing
From:
Sparta
Message:
Hi Anchen
Ek wil net vir jou baie dankie se vir al die moeite en tyd met ons Sparta -Taste it Love it Campaign.
Dit was ‘n reuse sukses. Ons het regtig goeie terugvoering gekry en mense het van heinde en verre gebel, selfs Gautengers wat net deur sentraal SA gery het en ons gehoor het oor die radio.
Daar was ook verskeie mense wat na ons stalletjie toe gekom het by Nampo en gese het dat hulle van ons gehoor het oor die radio. Tim was die beste keuse ooit. Hy het nie verniet gese “nothing comes between a Zulu and his beef” nie, dit was regtig waar gedurende die campaign. “Brand building” was ons hoof doel met die campaign en ek voel dat ons baie goed gedoen het ten opsigte hiervan gedurende die campaign.
Nogmals baie dankie en ons sien uit na nog baie advertensies en campaigns saam met julle.
Groete
Lynette
From:
Grey College
Message:
ENGEN KNOCK OUT CHALLENGE SOKKERTOERNOOI 2009
Graag rig ek hierdie skrywe om vir u en u instansie hartlik te bedank vir die bydrae gelewer om bogenoemde toernooi te kon aanbied.
Grey Kollege kan hom nie indink om die toernooi aan te bied sonder n madia vennoot soos OFM nie. Die diens wat van u ontvang is was uiters professioneel.
Nogmaals baie dankie vir die ondersteuning en sterkte met die res van die jaar!
Grey groete
JW Grobbelaar
Sportorganiseerder
From:
Welkom Rigging and Labour Hire
Message:
Aandag: Anchen
Hiermee wil ons graag OFM bedank vir ons advertensie op die lug.
Dit werk uitstekend. Almal praat met lof. Dit is beslis die moeite werd.
Dankie ook vir die goeie verhouding wat ons met Anchen opgebou het. Sy is voorwaar 'n aanwins vir julle maatskappy.
Baie dankie.
Tertia Richards
Bestuurder
From:
Avalon Memoriam
Message:
Dear Santa
I would like to take this opportunity to thank you for recommending the imageplus/OFM special deal. I am firm in my conviction that this was the best advertising spend I have EVER signed for.
As you will recall, we took two of the packages and the airtime exposure is so huge that many of my acquaintances in the business sector have commented over the past few months that they can’t seem to get away from our adverts.
During January 2009 to March 2009, we enjoyed over R200 000.00 worth of airtime exposure, for the paltry sum of R45 000.00!
The volume of exposure is amazing, as is the amount of BTA slots which we are enjoying during peak times (and I must confess that this is the one area where I initially thought “yeah, whatever” when you told me that the station would really try for as many peak time upgrades on BTA slots).
So, once again, thanks to you, thanks to imageplus and thanks to OFM.
You should air an advert: “OFM, for the deals of your life”
Regards
Daniel Schubert
CEO
From:
Jurie Groenewald van The Barnyard Vereeniging
Message:
Ons kan nie dink dat ons die Vaal Herfsmusiekfees saam met enige ander radiostasie as OFM suksesvol kan aanbied nie.
From:
Carla Ackerman van Vaal Mall
Message:
OFM is the only radio station at this stage which we want to use to convey our message to the relevant audience.
From:
Bloem Spa Lodge & Conference Centre
Message:
Hi Selma
Ek wil net vir jou laat weet dat die advertensie wat Woensdag geplaas is al reeds op disselfde dag vrugte begin afwerp. Ons het nagenoeg 15 oproepe gehad oor ons “special wat geadverteer is en ons het selfs mense gehad wat na ons toe uitgery het van die N1 af nadat hulle ons advertensie en ook die billboard op die N1 gesien het.
Dankie vir al jou moeite. Ons sien ‘n defnatiewe verskil in die hoveelheid navrae by die Hotel skakelbord.
From:
Urban Cycles Bloemfontein
Message:
Hi julle,
Wil net weer baie dankie sê vir vandag, julle was great en ek het oproepe regoor die Vrystaat en Noord Kaap gekry van mense wat nou weet van die fietswinkel.
Ek dink die hitmobile is VERSEKER die beste manier om `n nuwe besigheid op die "map" te bring.
Nogmaals dankie!!
David Heennop Urban Cycles, College Square Bloemfontein
From:
Barloworld Nissan Bloemfontein
Message:
The Hit Mobile was certainly a HIT, our showroom has never had the traffic it had on Saturday. The job done by Nico was great, we have had very good feed back regarding the radio crossings, what a professional, pleasant and friendly individual. Many thanks for your involvement, in making Saturday a success.
Best Regards
Jimmy McPherson Sales Manager New Vehicles Barloworld Nissan Bloemfontein
From:
Audi Centre Bloemfontein
Message:
Hi Anchen, Just a quick note, to let you know, that we have had our best retail month ever, in our used cars/Pre-owned departments!!! I am sure that our advertising campaign on OFM(eventually with the correct Tel number), played a big part in the success we have had this month. I would also like to thank you for the excellent service we receive from you, it is a real pleasure to do business with you. Regards, Dolf Kotze - General Manager Audi Centre Bloemfontein.
