To enter, listen out for the trigger sound played on air by the team and as soon as you hear it, send “Beefmaster” via SMS to 36636 (R1.50/SMS) or Telegram it to 084 222 9497 (data rates).

Then, if we call you back, answer with “Bring home the beef with Beefmaster” (English phrase) or “Laat die Kerstafel kreun met Beefmaster” (Afrikaans phrase)!

And, as simple as that, you can win a R2000 meat pack voucher for the festive season!

Prizes will be distributed as R2000 vouchers redeemable at the Beefmaster Factory Shop in 2 Carlstein Street, Kimdustria, Kimberley or courier can be arranged. Ts & Cs apply.