On Now
Weekends 06:00 - 09:00
Weekend Breakfast Gerben and Anny
NEXT: 09:00 - 12:00 Classic Sundays with Tony
Listen Live Streams

Offbeat

Conspiracy Corner – Sneaky Taylor Swift or brilliant PR management?

───   16:09 Wed, 01 Nov 2023

Conspiracy Corner – Sneaky Taylor Swift or brilliant PR management? | News Article
Image source: pagesix.com

A new conspiracy theory about Taylor Swift has surfaced, making us wonder if she is being sneaky and dishonest or if she has a brilliant PR team.

indy100.com says Swift has two multi-million dollar planes: a Dassault Falcon 7X and a Dassault Falcon 900. Insider reported they have spent around 166 hours (seven days) flying back and forth from Swift's Eras Tour shows since March according to aircraft-tracking website JetSpy.

Last year, the Anti-Hero singer came under fire after sustainability marketing firm Yard revealed Swift’s private jet had emitted 8,293.54 tonnes of carbon dioxide, topping the list of celebrities with the highest amount of carbon emissions due to this.

In the data breakdown, Swift had reportedly taken 170 trips and travelled an average of about 140 miles per flight. However, Swift's representatives defended her at the time and told the media that her private jet also gets loaned out to other people.

So how does this all tie to a conspiracy? Well, some social media users have theorised that Swift's recent football game attendance means when people search "Taylor Swift jets" the latest reports of her at the match will appear at the top of the search results, rather than links to data concerning her use of private jets. 

Also read: SPAR OFM Carols by Candlelight 2023

As posted on indy100.com, Molly McPherson, a pop culture PR expert described the move as "brilliant" on TikTok.

"Of course, she went to the Jets game for SEO reputation busting. So when you Google 'Taylor Swift and the Jets' you don't get the story about her jet emissions – which most of the articles were digital by the way – you're gonna get Taylor Swift at the Jets game," she said.

Read more here

In another article on wired.com, Britney Muller, a marketing and machine-learning consultant based in New York state, posted on X (Twitter) that the move was “a PR Masterclasses” [sic]. It “blew up” more than she intended. That’s partly because most things about Swift draw attention, but also because she is perceived as a mastermind, someone who would show her face at the football game of her maybe-beau in an attempt to draw search engine attention to the fact that she saw the Jets play rather than news that she reportedly took scores of private jet flights in 2022. (At the time, the singer’s rep denied that all the flights attributed to Swift were hers.)


@ 2025 OFM - All rights reserved Disclaimer | Privacy Policy | We Use Cookies - OFM is a division of Central Media Group (PTY) LTD.