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Weird Wide Web - Counting sheep

───   15:13 Fri, 23 Sep 2022

Weird Wide Web - Counting sheep | News Article

When sleep evades you, one could advice you to "count sheep". The saying seems to have been turned into reality. Sleep-deprived Brits can now try falling asleep by counting sheep in real life.

According to the dailystar, a flock of the fluffy farm animals will graze around the glass dome on a hillside, which contains a luxurious double-bed for two guests, surrounded by lush countryside views.

And with each animal sporting a different number etched onto its wool, guests will be invited to count the numbered sheep before gently drifting off into a blissful slumber beneath the stars.  And after tucking into dinner and settling in for the night, guests will wake up to a guided yoga session before enjoying a breakfast hamper full of locally-sourced food.

Sleep tech company Emma Sleep, which is creating the “Shleep Sanctuary” experience, have launched a contest offering two people the chance to try it when it opens in summer 2023.  The dome was created after a poll of 2,000 adults found 44% have struggled to get to sleep this year.  Dr Dennis Schmoltzi, CEO at Emma Sleep, said: “The power of a good night’s sleep can’t be underestimated, and it’s clear the nation needs it now more than ever.

“Counting sheep is more than an old wives’ tale – it’s a tried-and-tested visualisation technique that Brits are relying on to send them to sleep.

 “They’re also longing for a serene and peaceful environment to drift off in when they’re struggling to relax, which is incredibly important for sleep quality.”

Also read: Weird Wide Web - The most expensive box of chocolates

The study also found 23% claim their quality of sleep is worse now than ever before – with one in ten even admitting they can’t remember the last time they slept well.  More than a fifth (21%) have struggled to sleep due to worries over the cost-of-living crisis, while 23% have been kept up fretting about work.

As such, one in seven adults (14%) have employed “visualisation tactics”, like counting sheep, in a bid to get a good night’s sleep.  The study, carried out via OnePoll, also revealed factors which they believe boost their chances of sleeping well – including fresh air (23%) and the sound of nature (19%).

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